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STATION 05 / BRANDING

Branding in Accra, the name, the mark and the voice

The name, the mark, and the voice in public.

The name, the mark and the way it sounds in public. Alongside another station, or as the whole job.

WhatsApp about brandingBook a call
Price
Priced as the jobNo package figure
Fits
Alongside another stationOr on its own
Covers
Name, mark and voice
Based in
Accra, Ghana

STATION 05 / THE PROBLEM

It works, but it does not look or sound like you.

Branding is how a job is recognised: the name, the mark, and the way it sounds in public.

It can sit alongside another engagement already on this floor: a site, a product, an operations tool, or an automation. It can also stand on its own. We price it as the job. There is no package figure on this page.

Sounds like you if

  • The name is still a placeholder
  • The mark was made in a hurry and shows it
  • Your site, your posts and your replies each sound like a different business
  • You are about to launch something and want it recognised from the first day

STATION 05 / WHAT YOU GET

What lands on your desk.

  1. 01

    A name that holds up out loud

    If you need one. We test it the way people will use it, said over the phone and typed into WhatsApp.

  2. 02

    A mark made to be used

    A mark that works small on a phone and large on a wall, and that you can actually put on things.

  3. 03

    A voice in public

    How the business sounds in writing, so a post, a reply and a page feel like the same people.

  4. 04

    A fit with the rest of the job

    When branding sits alongside a site or a product, the brand leads the design, not the other way round.

ALONGSIDE OR ALONE

Two ways in.

Branding does not need a bigger project around it, and it fits easily into one. We price it as the job.

Alongside another station
Next to a site, a product, an operations tool or an automation, so the brand and the work are made together.
On its own
As the whole job: the name, the mark and the voice, handed over ready to use.

What this station is not

  • Not a package with a figure. We price it as the job.
  • Not a website. The site is Station 03, from GH₵4,499.
  • Not a promise of recognition. A brand gets known by being used.

STATION 05 / HOW IT RUNS

Plan, design, build, launch.

Timeline

Set with the job.

Branding on its own and branding next to a site are different amounts of work, so there is no standard number to quote. We agree the timeline with you after a call.

  1. 01

    Plan

    What the business is, who it talks to, and where the brand will appear first.

  2. 02

    Design

    The name, the mark and the voice, drawn up and tried in the places they will live.

  3. 03

    Build

    The final mark, in the formats the job needs, and the voice written down so it can be reused.

  4. 04

    Launch

    The brand out in public, on the site or product if the job includes one.

STATION 05 / RELEVANT WORK

Already on the floor.

Jobs whose own pages list brand work in what PED did.

STATION 05 / BEFORE YOU ASK

Honest answers.

01How much does branding cost?

We price it as the job. There is no package figure on this page, and we would rather hear what you need before naming a number.

02Can branding be done on its own?

Yes. It can be the whole job, or it can sit alongside a website, a product or another station.

03Do you name businesses?

Yes. The name is part of this station when the job needs one.

04Can you brand it and then build the site?

Yes. Jenkins Motor Sport is the project whose own page says PED did the branding, the website and a mobile app.

05Will a new brand bring more customers?

A brand makes you recognisable. It does not promise customers, and we would not claim otherwise.

NEXT / BRANDING

Tell us what it should sound like.

A name, a mark, a voice. Start with whichever is hurting most.

Book a callWhatsApp the studioEmail the studio

[email protected]024 158 2764Accra, Ghana